Intrinsic Motivation, Extrinsic Reinforcement, and Inequity
نویسنده
چکیده
If a person who is intrinsically motivated to perform an activity begins to receive external reinforcement for the activity, what will happen to his intrinsic motivation? Previous studies and the present study indicate that money decreases intrinsic motivation, while verbal reinforcements tend to enhance intrinsic motivation. The beginning of a cognitive evaluation theory is discussed, and an apparently discrepant prediction between this theory and inequity theory is pointed out. It is argued, however, that the theories are not conceptually discrepant, and the present study gives support for this argument.
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